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Asurion To Manage NTT DoCoMo's Mobile Phone Protection and Delivery Service

Mobile Phone Replacement For Loss Or Damage In Just One Phone Call - A Service Used By 50 million In The U.S.

NASHVILLE, Tenn., and SINGAPORE, June 26 /PRNewswire/ -- Asurion, the leading provider of mobile protection services for the wireless telecommunications industry, announced today it has entered into an agreement with NTT DoCoMo, Inc. (NTT DoCoMo), in collaboration with Itochu Corporation, to manage NTT DoCoMo's new Mobile Phone Protection and Delivery Service.

Mobile Phone Protection and Delivery Service for NTT DoCoMo Premier Club and Business Premier Club members is the Japanese industry's first paid mobile handset protection and delivery service that protects users from handset problems such as loss, theft and water damage by offering a replacement phone. The subscriber can receive a replacement phone at his/her designated location conveniently and quickly, just one or two days after making a claim. This service will start on 1st July, and subscribers can sign up for the service through the i-mode DoCoMo eSite or DoCoMo Information Center.

With enhanced features such as credit card or e-wallet function, mobile phones have become indispensable in the daily lives of consumers, hence increasing the inconvenience of handset loss, theft or damage. The new Mobile Phone Protection and Delivery Service is aimed at delivering peace of mind to DoCoMo subscribers and increasing customer satisfaction in view of the impending mobile number portability introduction in October.

Summary of Mobile Phone Protection and Delivery Service Fee Yen 500 Per Month (Approximately US$4) Eligibility - FOMA (3G) Service subscribers - Member of DoCoMo Premier Club, DoCoMo Business Premier Club (Service can be applied within 14 days after a new handset purchase) Coverage - Covers Handset Loss, Theft, Irreparable Damage (including water damage) - All FOMA (3G) Handset Models Delivery Delivery within 1 or 2 days to customers designated location * Used handsets are subject to return (excluding loss, theft) About Asurion

Asurion is the leading provider of mobile protection services to the wireless telecommunications industry with solutions that include handset insurance, data backup and anti-virus to help mobile operators reduce churn, drive customer loyalty and maximize revenue. With in-house capabilities in customer service, risk management, claims administration, channel and marketing support, distribution, fulfillment, repair and reverse logistics, customer satisfaction and retention are assured. Asurion works with leading operators such as Cingular Wireless, Korea Telecom Freetel, Sprint Nextel, T- Mobile and Verizon Wireless to protect over 50 million subscribers. The company operates worldwide, at offices located in Hong Kong, Japan, Korea, Singapore, Taiwan, United States and Canada.

Asurion Japan K.K., the wholly owned subsidiary of Asurion Asia Pacific, entered into a joint venture with Itochu Corporation in October 2005, as part of the company's plan to enhance its existing mobile phone distribution business to include the after-sale service market. The strategic alliance will allow both companies to explore synergies in knowledge sharing to manage and administer the NTT DoCoMo program as well as explore new business opportunities.

For more information, please visit


CONTACT: Elena Tan, Communications Manager of Asurion Asia Pacific, DID:
(65) 6511 3068, or Mobile: (65) 9764 2523, or [email protected]

Web site:

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